Retail
Retail Intelligence Europe
The Pan-European Retail Database
GeoPulse’s retail database offers comprehensive coverage across 20 European countries, featuring over 1.5 million geocoded retailers. Each entry is systematically classified into 12 main sectors and 180 subcategories, enabling precise segmentation and targeted analysis. Whether you’re mapping market potential or optimizing retail strategy, our structured data delivers clarity and depth. Unlock powerful insights with a taxonomy built for scale and precision.
Retail Brand Mapping
GeoPulse identifies all retailers with more than five locations as distinct Brands, ensuring a comprehensive and structured view of the retail landscape across Europe. Each Brand is categorized by sector, enabling direct comparisons within industries—such as rankings, market share, and footprint analysis. Users can visualize the geographic distribution of any Brand alongside its competitors, revealing areas of saturation or opportunity. This level of insight supports strategic expansion, competitive benchmarking, and location-based decision-making.
Retail Mix Benchmarking
GeoPulse enables detailed retail mix analysis for any selected area—whether it’s a region, municipality or a granular 800-meter hexagon. The database provides a full breakdown of retailers by sector and subcategory, offering a clear view of local commercial composition. Each area’s retail structure can be benchmarked against similar regions, such as municipalities of comparable size or hexagons with matching characteristics. This makes it easy to identify strengths, gaps, and opportunities in the local retail landscape.
GeoPulse Data Access
GeoPulse offers flexible data delivery tailored to your workflow. Datasets can be provided on a recurring basis in standard formats such as CSV, JSON, or SQL—ready for integration into your systems. For real-time access, our API delivers seamless connectivity to the full data model. Alternatively, explore insights directly through our premium GeoPulse dashboards, where advanced analytics and visualizations are available out of the box.
